The Media Team
We currently purchase radio for a Denver Television station in order to increase viewership on a night-by-night strategy. Depending on the programming mix, we individualize each schedule with the appropriate mix of radio stations best suited for each program's ideal target.
We have previously placed ad campaigns for Television stations in numerous markets including Chicago, Dallas, and Portland.
We also work with the local PBS affiliate to determine the best way to increase viewership to the station. Our strategic development also includes enticing viewers during Auction and Pledge Weeks to increase donations and memberships to PBS.